Massive Marketing Miscue

Wheelman-111 · Post by **Wheelman-111** » Mon Jan 26, 2009 1:36 pm

Greetings:

Chevy had difficulty selling its popular Nova models in the Spanish-speaking world. Then they discovered that No Va translates into "Doesn't go". In Scooterland we have another Marketing Mistake:

http://cgi.ebay.com/ebaymotors/Powerspo ... 240%3A1318

We have a hard enough time convincing non-believers we're not (necessarily) * as it is, without buying a bike branded "Wussi".

Kenny_McCormic · Post by **Kenny_McCormic** » Mon Jan 26, 2009 11:59 pm

They did it for the lolz.

burnt_toast · Post by **burnt_toast** » Tue Jan 27, 2009 12:12 am

mousewheels · Post by **mousewheels** » Sun Feb 01, 2009 1:02 am

Give a scooter a girlie name, and it cuts the market in half.

I like the chrome, spokes and chopper styling, but couldn't get over the name. On the other hand, this was not a US import model, and I'm having remorse over not buying it - it was only a few miles away. Anyone had one of these?

Yamaha PopGal - 2 speed auto trans, 50cc, Towny equivalent. I think this was around 40mph, but IMHO this one looks much better than a Towny...